AEGON’s customer approach
Let’s be honest — there’s a lot about financial services that’s complex. But it’s very obvious that without our customers, we wouldn’t be here. So we work hard to keep you at the centre of our thinking. This determines what we do and how we do it in all parts of our business.
AEGON has many different types of customer, from individuals saving for retirement to very large organisations with detailed employee benefit arrangements. But our core customer commitments apply to everyone.
- Fair treatment in all of our dealings with you
- The right products and services for you
- High-quality service
- Ease of doing business with us
- Clear and meaningful communication
The next part of this report covers how we’re currently performing against each of these priorities, and what we’re doing to improve.
