A typical client profile
Here’s a quick snapshot of what we think a typical Retirement Control client might look like. We’ve based this on a combination of existing knowledge of our own customers and the results of our general, wider research.
Our Retirement Control clients:
- are typically aged between 55 and 65 - the majority of our clients are aged around 63
- fall into a wide-ranging investment group, with the average investment amount being £120,000
- are typically cautious about investing directly in the stock market, and tend to invest in medium- and lower-risk funds rather than high-risk ones
Understanding the client
We've used Financial Acorn to identify the three key profiles. The full Financial Acorn guide will give you more in-depth information on these profiles.
Wealthy investors – 8.4% of the UK population
The following factors apply to this group:
- They have large homes, often with four or more bedrooms.
- Over half own their homes outright.
- They’re mostly couples, and are mainly middle-aged or over 45s.
- Around 16% are self-employed and tend to work long hours.
- They have high incomes and are especially keen to invest in gilts and multiple stock market investments.
Traditional money – 8.4% of the UK population
The following factors apply to this group:
- They’re mostly older or retired couples.
- The majority own their home outright.
- They’re mostly self-employed.
- They have well above-average incomes, savings and investments.
Prospering families – 7.1% of the UK population
The following factors apply to this group:
- Around one-third own their homes outright, with the rest having a large mortgage.
- They’re generally families with good jobs and income.
- They’re financially secure, and have a strong variety of savings and investments.
- They mainly live in the south of England or east coast of Scotland.